Save the Polar Bears! / by Shingo Shimizu

I illustrated a polar bear for the Toronto Zoo for their recent campaign created by Lowe Roche. It's used for a twitter cloud page, as well as some banners on their site.

25% of Arctic Sea ice has already disappeared. Without action, the polar bears could disappear too. You can make a difference. Start by making your next tweet about something environmentally friendly. If we all tweet together, the polar bear's iceberg will grow – ensuring its survival. If we stay silent, the iceberg will melt – leaving the polar bear in peril. So start spreading the word on all things green. Our little tweets can make a big difference to the future of the polar bear. (from

Advertising Agency: Lowe Roche, Canada
Creative Director: Christina Yu
Copywriter: Daniel Bonder
Art Director: Stephanie Yung
Digital Director: Nery Orellana
Account Director: Amanda Gaspard
Producer: Brie Gowans
Illustrator: Shingo Shimizu
Developer: Jamie Kaiser